What a dedicated editing team includes, how it compares to freelancers and agencies, and how to set one up · 8 min read
Hiring an editor takes months. Juggling freelancers takes hours every week. Sending each project to an agency means re-briefing someone new every time. For brands that edit video every single week, none of these options really scale.
A dedicated video editing team is the alternative: a group of editors and post specialists assigned exclusively to your brand, working as part of your team on an ongoing basis. This guide explains how it works, how it compares to other models, what it costs to run and how to set one up.
A dedicated video editing team is a group of editors — often with motion, color and sound specialists — that works exclusively on one brand’s content, on an ongoing monthly basis, inside that brand’s tools and review process.
Editors are assigned to your brand, not rotated across clients. They learn your tone, pacing, graphics and stakeholders — so first cuts get closer to final every month.
The team joins your channels, project board and review platform. Requests flow straight to the editors without an account-management layer.
A team lead manages priorities, deadlines and quality control, and flags risks as soon as they appear.
Because the core team already knows the brand, more editors can be added for launches and peaks without restarting the learning curve.
One monthly fee for a defined capacity instead of quotes per project or hourly invoices from many freelancers.
The exact mix depends on your formats. A social-first brand may need two editors and a motion designer; a streaming brand may need trailer editors, finishing and localization too — see post-production services for streaming.
Flexible for one-offs, but availability, quality and brand knowledge vary — and you manage every person.
Less management, but scoped per project, with account layers and editors that change between jobs.
Stable people, direct access, built-in QC and capacity that flexes — the model behind our Roku and Tastemade pods.
Count deliverables per month by format, plus the peaks on your calendar.
Editing only, or also motion, color, sound and localization?
Ask who will work on your account and whether they’ll stay on it.
Share your brand toolkit, templates and tool access, and introduce the team to your stakeholders.
Measure turnaround, revision rounds and first-pass approvals, then scale.
Compare the economics in the real cost of an in-house video team, and see related models in video editing agency and creative team augmentation.
A group of editors and post specialists that works exclusively on one brand’s content on an ongoing basis, inside the brand’s own tools and review process.
Freelancers are individuals you source and manage one by one. A dedicated team comes with its own lead, processes and QC, and the same people stay on your brand over time.
It depends on team size, skills and volume. Most work on a predictable monthly fee; compare it with the full cost of hiring in-house and the cost per finished asset.
Usually within a few weeks, including onboarding to your brand toolkit and workflow — much faster than recruiting and ramping up new hires.
A dedicated Pegasus Pod of editors, motion and post specialists, built around your workflow. Let’s size yours.